Qualitative research is all about having good conversations. We use a variety of methodologies (in-person, online, and mobile) to have good conversations with your target audience.
We’ll lead a small group (2-10) through a discussion of a particular topic to ascertain thoughts, beliefs and motivations behind behaviors.
Observe the habits, practices and motivations of your audience while they are using or choosing your product or service.
Participants can log in at their own convenience and spend time providing thoughtful input. Data quality is on par with traditional groups and often more in-depth.
A convenient way to have real-time conversations with your respondents. These can occur while you view from your computer!
Observe the habits, practices and motivations of your audience while they are using or choosing your product or service.
Interested in qualtitative research? Get your free consult!
Spend 30 minutes with our team of experts to explore your current research needs and potential solutions. It’s on the house. We promise to listen more than we speak. And no, this isn’t a sales gimmick, we just want to help move the needle.
Oops! We could not locate your form.